Case Study

HR / People and Culture Function Establishment​


Client: Start-up Fintech company providing a platform for same day bank guarantee issuance.​

Project Trigger:

After achieving a level of investor, product and market readiness as well as key people in place there was a requirement to build out the organisation’s operating model including the development of policies, processes and systems to support and enable the planned growth.

Our Scope

  • Agree and set priorities to align business and people strategies.
  • Define People strategy across the 4 key People areas of:
    • Talent Management
    • Culture
    • Organisational Development
    • HR Administration
  • Implement People Strategy.

Project Outcomes

  • Developed People strategy in conjunction with leadership team.
  • Reviewed, updated and implemented core People related processes and related documentation, including employment agreements, employee handbook, policies and procedures.
  • Developed job descriptions, KPIs and performance measurement tools.
  • Defined and embedded client values and associated behaviours.
  • Defined and delivered reward and recognition frameworks – STI & LTIs.
  • Defined and delivered talent acquisition and onboarding framework.
  • Provision of ongoing People support.

Our Value

  • Active Directions facilitated the implementation of a holistic, agile People Strategy that was able to keep pace with the rapid growth experienced by the client.
  • Active Directions facilitated the implementation of the People Strategy in an extremely short timeframe through the support of a team of people. Something that would not have been achievable had an internal resource been utilised.

Top 3 Tips

Clients that require the development and implementation of a People Strategy for a start-up business should:

  • First understand and develop their business strategy inclusive of short-time and long-term goals.
  • Work with their consultant to set People priorities.
  • Work with their consultant to set People in line with business strategy and determined priorities.